Social media videographer
Social media videographer creating short-form, high-impact video content for Instagram, TikTok, LinkedIn, and paid campaigns
You’ve probably stopped mid-scroll on a video without realising why. Maybe the pace felt right. Maybe the edit didn’t try too hard. Maybe it looked effortless - even though you know it wasn’t. Behind that kind of content is usually someone who understands how social media actually works. Someone who can shoot, edit, think like a viewer, and plan like a marketer. That’s what we do.
At We Stream, we’ve filmed for names like Max Factor, Nas Daily, Amina Muaddi - and what connects them all is this: the content wasn’t just pretty. It performed. It travelled. It made people stop.
At We Stream, we’ve filmed for names like Max Factor, Nas Daily, Amina Muaddi - and what connects them all is this: the content wasn’t just pretty. It performed. It travelled. It made people stop.
What does a social media videographer do?
A social media videographer isn’t chasing one polished final video. They’re building an ecosystem of content that fits short attention spans, different platforms, and evolving trends. One filming session might include:
- A 3-minute founder story for LinkedIn
- 5 vertical cutdowns for TikTok and Reels
- A muted loop edit for a product page
- A behind-the-scenes clip that works for stories
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Who actually needs a social media videographer?
Who actually needs a social media videographer?
Any brand that’s online. Startups building hype. Retail brands launching something new. Events that want real reach beyond the room. Internal teams who need fast content to support their wider marketing plans. It’s not about budget - it’s about strategy.
Some of our clients come from performance marketing backgrounds. Others are founders who just want to feel natural on camera. We’ve filmed in offices, homes, backstage corridors, and construction sites.
Some of our clients come from performance marketing backgrounds. Others are founders who just want to feel natural on camera. We’ve filmed in offices, homes, backstage corridors, and construction sites.
Real work: what this actually looks like
We filmed backstage for Parimatch x Chelsea FC - shooting both high-end horizontal edits and casual verticals for TikTok. Another day, we were working with Priyanka Chopra and Max Factor. That video wasn’t a glossy campaign. It felt like a spontaneous chat. And that’s what worked.
We shot Reels and TikToks with Amina Muaddi, built high-retention edits for Nas Daily, and documented pop-ups that needed to look fast and fresh without being messy. The aesthetic changes, but the approach doesn’t. We keep it honest. We keep it moving.
We shot Reels and TikToks with Amina Muaddi, built high-retention edits for Nas Daily, and documented pop-ups that needed to look fast and fresh without being messy. The aesthetic changes, but the approach doesn’t. We keep it honest. We keep it moving.
Production setup: clean and adaptable
Production setup: clean and adaptable
Most of our shoots are with Sony FX3s or FX6s, depending on the brief. We choose our lenses based on framing and flexibility. Lighting kits come with us if the look demands it, and we always prioritise good sound - even on casual content. And yes, sometimes a well-rigged phone captures the moment better than a cinema camera. We’re fine with that. Whatever gets the best result.
What it costs
In London, you can expect rates like this:- Half-day shoot (2–3 short edits): from £750
- Full-day batch shoot (5–10 short videos): from £1,200
- Ongoing content plan: from £2,000/month (includes strategy, filming, editing)
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Why one video isn’t enough
People forget that social video is volume-based. One video, even if it’s great, won’t carry a brand. But one shoot can give you a week, a month, or a whole campaign’s worth of content - if you film it right.
We plan for repurposing from the start. That means different orientations, hooks for different audiences, and built-in moments designed for reuse. It’s not about working harder. It’s about working smart on the day.
We plan for repurposing from the start. That means different orientations, hooks for different audiences, and built-in moments designed for reuse. It’s not about working harder. It’s about working smart on the day.
What people often miss
The most common issue? Content that gets made but not used. Not because it’s bad - but because it hasn’t been optimised. Subtitles aren’t added. No one cuts it down for reels. The edit’s too long or doesn’t match the voice of the brand. That’s where most agencies drop the ball.
We don’t just film. We finish. That means subtitled versions, short and long cuts, and guidance on where to post and how to get the most from what you’ve got.
We don’t just film. We finish. That means subtitled versions, short and long cuts, and guidance on where to post and how to get the most from what you’ve got.
Fresh use cases and on-the-go production
The latest project was for a live interview with a fashion founder in London. We acted in documentary style, capturing B-roll when the conversations came alive. One shoot produced the extended full interview, three subtitled excerpts, one 15-second teaser, and another reel with the behind-the-scenes footage. Less than three hours of action. This is the type of lean moving content that packed social media demands.
In another job, we shadowed a brand team through their launch week. We filmed morning huddles, evening events, packaging lines, and customer reactions - creating daily stories and high-quality recap edits. Our client used the videos for Instagram, LinkedIn, and internal team updates. Nothing went to waste.
We’ve also helped event organisers capture speaker quotes for same-day posts. One setup, five talking heads, and edited footage ready before the afterparty started. These moments are too valuable to miss - and too easy to get wrong without the right crew.
In another job, we shadowed a brand team through their launch week. We filmed morning huddles, evening events, packaging lines, and customer reactions - creating daily stories and high-quality recap edits. Our client used the videos for Instagram, LinkedIn, and internal team updates. Nothing went to waste.
We’ve also helped event organisers capture speaker quotes for same-day posts. One setup, five talking heads, and edited footage ready before the afterparty started. These moments are too valuable to miss - and too easy to get wrong without the right crew.
Optimising for platform behaviour
Knowing where a video will be posted changes how it's filmed. We plan edits for silent autoplay on LinkedIn, quick swipes on TikTok, and retention-focused reels on Instagram. It's not enough to shoot once and crop later - each platform has its own rhythm. Our team adapts from script to final export.
BTS isn’t just a trend - it’s strategy
Behind-the-scenes footage adds trust. It shows your process, your people, and how much care goes into what you do. We often grab BTS clips as a secondary layer of value - they can be repurposed for recruitment, socials, or even brand decks. It’s raw content that makes people care.
Reels, stories, shorts: why they’re worth your time
Short-form isn’t going away. If anything, platforms are pushing it harder than ever. The key is not to think of short videos as disposable - think of them as gateways. They bring people in. They build awareness. They warm up your audience. And if they’re done right, they convert.
BTS isn’t just a trend - it’s strategy
Behind-the-scenes footage adds trust. It shows your process, your people, and how much care goes into what you do. We often grab BTS clips as a secondary layer of value - they can be repurposed for recruitment, socials, or even brand decks. It’s raw content that makes people care.
Reels, stories, shorts: why they’re worth your time
Short-form isn’t going away. If anything, platforms are pushing it harder than ever. The key is not to think of short videos as disposable - think of them as gateways. They bring people in. They build awareness. They warm up your audience. And if they’re done right, they convert.
Final thought
Social media videography isn’t about viral tricks or one-off hits. It’s about consistency, good instincts, and knowing how people scroll. At We Stream, we combine production skill with platform thinking. You won’t get fluff or filler. Just content that works - fast, honest, and sharp.
Want help building something real? Let’s shoot.
Want help building something real? Let’s shoot.
FAQ
What’s included in a typical social media video shoot?
A typical shoot includes planning support, 1–2 camera setups, basic lighting, audio (if needed), and delivery of raw or edited short-form videos. Most shoots are structured to create multiple clips in a single session.
How much does a social media videographer cost in the UK?
Rates usually start at around £600–£900 for a half-day shoot, and £1,200–£2,000 for a full day, depending on the number of videos, locations, and whether editing is included.
What kind of content should I ask for during a social media shoot?
Focus on short, clear visuals: product demos, behind-the-scenes clips, testimonials, punchy intros, or trending formats like transitions and day-in-the-life edits. We help structure a shoot so you get a variety of reusable clips.
Do you offer social media video production outside of London?
Yes, we regularly travel across the UK and internationally for content shoots. Travel costs may apply depending on location and schedule, but we’ll always quote transparently.
What mistakes do people make when filming for social media?
Common mistakes include using the wrong format (e.g. horizontal instead of vertical), overloading the script, poor lighting, or missing the first three-second hook. We help you avoid this with content that’s platform-ready and attention-grabbing.
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team@westream.uk
team@westream.uk