What every casino brand should film ahead of SBC Lisbon
Casino-grade video content that lands qualified meetings before you touch down in Lisbon. We help casino brands create smart, effective video content before SBC event - even if you’re short on time.
We Stream - UK-led production team working worldwide | 120 + events, 11 countries | In Lisbon for SBC with 24h turnaround
SBC Summit Lisbon is nearly here, and as always, it’ll be crowded. Big brands, bigger booths, plenty of noise. Hundreds of companies fighting for attention in one of the key iGaming events in Europe.
The ones that cut through aren’t the loudest. They’re the clearest.
And that’s where video comes in.
The ones that cut through aren’t the loudest. They’re the clearest.
And that’s where video comes in.
Most SBC exhibitors invest €50 k+ in a booth. Investing €6 k in video that lives all year is the cheapest ROI on the floor.
SBC Summit Lisbon 16-18 September 2025
Make your message stick
before, during, and after
SBC
before, during, and after
SBC
We’ve been filming a lot of talking head content lately - straight-to-camera videos where your founder, exec, or product lead says what matters, in their own words.
It works. Especially in iGaming.
Because it’s easy to produce, hard to ignore - and useful everywhere:
-
LinkedIn content before the event -
SEO-rich blog posts -
Email outreach to partners -
Looping booth screens -
Press kits and decks
Trusted by the iGaming names you know
You can use the format to explain what you do, share updates, answer common questions, or just put a real face behind the brand.
And we don’t just film - we think in campaign terms. Product, brand, and performance. So the video won’t just look sharp, it’ll convert.
And we don’t just film - we think in campaign terms. Product, brand, and performance. So the video won’t just look sharp, it’ll convert.
Answer questions before they’re asked
Instead of answering “So what does your platform do?” 50 times at the booth, let a clear video handle the intro. It frees your team up to focus on the meaningful conversations.- And after the event, that video still works. People forget what they hear in a noisy expo hall - but they’ll remember what they watched later that night on LinkedIn.
Delivery SLA - miss a deadline and we refund 10 % of your fee. Zero risk.
Real example: RTP myths, explained for First Casino
We recently worked with First.com to help clarify RTP misconceptions. One strong video, well-lit and to the point, backed by a written post - now it sits on their site building trust and reducing support queries.
We filmed five of those in a single day, plus eight Instagram Reels cut for vertical scroll. Serious topics, fast output, made to last. That’s the format at its best: efficient, smart, and reusable.
What does it cost?
- 1 fully-produced talking-head / explainer (max 2 min)
- Senior DoP on site (camera, cinema lighting, pro sound)
- Multi-camera angles for variety
- Custom motion graphics (logo sting, lower third, animated keywords, background animation)
- Hard-burn captions + clean master (H.264 or ProRes)
- Raw footage delivered via Drive in 24 h
- Finished master delivered in 14 working days
- Perpetual digital usage rights
- Up to 3 flagship videos (≤ 2 min each) shot in one day
- 5 vertical social shorts (Reels / Shorts / LinkedIn clips)
- Senior DoP + camera assistant (2-person crew)
- Cinema lighting kit, gimbal, pro audio
- Custom motion graphics on every flagship video
- Subtitled versions for web + social
- Raw footage in 24 h, first drafts in 14 days, finals in 20 days
- Perpetual digital usage rights
- Pre-event hero film (filmed remotely or at your office)
- 1 full event day (SBC Lisbon, ICE, IGB Live, etc): booth footage, interviews, atmosphere B-roll, photography and videography included.
- Total 5 flagship videos + 10 social shorts
- Next-day photo teaser (30 edited images)
- 2-camera crew + dedicated on-site producer
- First video assets in 48 h (for same-show posting)
- All remaining finals within 14 days
- Perpetual digital usage rights
- 72 h rush edit (per flagship video) - €400
- Extra flagship video (≤ 2 min) - €950
- Multilingual captions - €180 / language
- SSD hand-off with perpetual rights - €250
- Extra social cut (≤ 20 s) - €140 each
You’ll re-use the same video in at least four quarters:
• SBC pre-event hype
• Q4 partner newsletter
• ICE 2026 re-tease
• Recruitment / onboarding module
Spread €3 300 over four campaigns → €825 per campaign.
• SBC pre-event hype
• Q4 partner newsletter
• ICE 2026 re-tease
• Recruitment / onboarding module
Spread €3 300 over four campaigns → €825 per campaign.
That’s less than 2 LinkedIn banner placements.
A single flagship film costs €3 300. On LinkedIn it typically hits 30 000 iGaming pros, generates about 240 clicks, and lands 24 warm meetings - that’s €138 per qualified lead, less than half the cost of a booth scan. Shoot three videos in one day and your cost per asset drops to €738. Re-use each film across four campaigns and the effective cost per campaign is just €825 - cheaper than producing new creative every quarter. In short, the video pays for itself before the expo doors even open.
How it works - from enquiry to publish
- Book your slotSign the one-page order form & pay
30 % to lock the date10 min
- Prep callWe align run-sheet, brand assets, on-screen names
20 min - Shoot daySenior DoP, cinema lighting, pro sound, multi-cam angles
Half / full day - First cutsRaw & proxy files in Drive within 24 h
24h - Final mastersH.264 + ProRes, captions burnt & clean
14 days max
Planning to film at SBC Lisbon itself?
We’ll be on-site throughout the event providing full event videography and photography - from booth coverage to short-form social edits. You can check out our dedicated SBC Lisbon offer here.
FAQ
How long does a flagship shoot actually take?
We pre-light the space before you arrive. On-camera time is about 45 minutes; the whole slot stays under two hours, so your exec is back on the show floor before the next meeting.
When will we see the first cut?
Raw files hit your Drive within 24 hours. The first-draft edit arrives in ten working days - or within 72 hours if you choose the rush add-on.
We’re not in Lisbon before the show - can you still film?
Absolutely. We fly crew worldwide or film at our UK base. Remote 4K webcam kits are also available for fully off-site shoots.
Who owns the footage?
Once the final invoice is settled you hold perpetual, worldwide usage rights for every deliverable and all raw files - no renewals, no platform limits.
How do we book and pay?
A 30 % deposit locks your slot; the balance is due on delivery. We issue EU-compliant invoices in € or £ and accept card, bank transfer, or Wise.
Can you handle Responsible Gambling / compliance lines?
Yes. Send us your RG disclaimer and we’ll weave it into lower-third graphics or an end-slate - fully compliant, no extra charge.
What gear do you bring?
Dual-camera cinema rigs, a full lighting package, studio-grade audio, and an on-site motion-graphics laptop for quick tweaks.
Do you also shoot photos at SBC?
Yes - add next-day hero shots or a full gallery delivery. Ask for the bundle rate and save on crew costs.
iGaming video production • SBC Lisbon content partner • casino marketing videos • event-recap filming • talking-head myth-busting series
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team@westream.uk
team@westream.uk