Do you really need an event videographer? What DIY content misses
Do you really need an event videographer? See what DIY content often misses in quality, storytelling, and audience impact
At almost every event we film in London, there’s a familiar moment: someone from the in-house team looks at our cameras and admits, “We were going to film this ourselves… but now I’m glad we didn’t.”
With a phone, gimbals extremely affordable, and with Instagram and TikTok giving a casual touch to the content, the temptation is overwhelming: why rent an event videographer when a team can just pick up a few shots?
- Here’s the problem: DIY event video often misses what matters. The energy. The story. The moments that actually move your audience.
DIY vs professional event video: It’s not just about gear
You can have the latest phone and still miss the shot.
A professional videographer brings more than cameras. They bring instincts, planning, and the ability to adapt when a keynote runs early or a speaker goes off-script. They know how to light a difficult room, capture audience reactions, and make sure sponsor branding gets the visibility it deserves.
A professional videographer brings more than cameras. They bring instincts, planning, and the ability to adapt when a keynote runs early or a speaker goes off-script. They know how to light a difficult room, capture audience reactions, and make sure sponsor branding gets the visibility it deserves.
- DIY teams usually focus on what’s easiest: the person on stage. That matters, but it’s not the whole picture. A professional thinks in edits, capturing the pieces needed to tell a story - not just a record of what happened.
Why hire an event videographer: ROI, not just footage
Hiring a professional isn’t just a cost. It’s an investment that pays off long after the event is over.
A strong event video can:
Convince sponsors to return next year
Attract new attendees with highlights that sell the atmosphere
Provide training or internal comms material
Fill your content calendar with short clips for months
Be repurposed across ads, email, LinkedIn, and TikTok
If your video only lives on a 24-hour story, you’re leaving value on the table.
A strong event video can:
Convince sponsors to return next year
Attract new attendees with highlights that sell the atmosphere
Provide training or internal comms material
Fill your content calendar with short clips for months
Be repurposed across ads, email, LinkedIn, and TikTok
If your video only lives on a 24-hour story, you’re leaving value on the table.
Real example: Capturing the pressure, fast
At We Stream, we recently covered an event at Trafalgar Square featuring Oleksandr Usyk, Sir Richard Branson, and Jack Gleeson. The brief landed on a Sunday. The event was Monday morning.
We pulled together two videographers and a photographer overnight, sourced an extra camera operator, and had edited photos delivered to press within 20 minutes of the event finishing. Same-day video edits went live across social channels hours later.
That kind of speed and precision doesn’t come from holding a phone. It comes from a team that has trained to work under pressure, yet without missing the crucial details.
We pulled together two videographers and a photographer overnight, sourced an extra camera operator, and had edited photos delivered to press within 20 minutes of the event finishing. Same-day video edits went live across social channels hours later.
That kind of speed and precision doesn’t come from holding a phone. It comes from a team that has trained to work under pressure, yet without missing the crucial details.
What DIY content misses (and why that matters)
DIY coverage often captures the obvious shots: podium, crowd, logos. But professional videographers focus on the emotion and story:
- Candid audience reactions
- Natural sponsor visibility
- Emotions: laughter, applause, tension etc
- Footage designed for quick editing
- Audio that’s broadcast-quality
A team that understands more than video
Working with We Stream means more than just cameras. We think like marketers. We ask how footage will be used, who the audience is, and what business goals it should serve. That’s why brands book us repeatedly - because content isn’t just content. It’s strategy.
And if you need photography alongside video, booking both together means consistent branding, smoother planning, and better value.
And if you need photography alongside video, booking both together means consistent branding, smoother planning, and better value.
Packages for every scale
- Basic coverage - from £950Half-day, one videographer, one camera, full HD footage, and a basic edit (2–3 weeks)
- Mid-level package - from £1,750Full-day, two videographers, multi-angle coverage, highlight video, and short social cutdowns
- Full production - from £3,200Producer, multi-cam setup, sound engineer, fast turnaround edits, and motion graphics - optimised for social, internal, and press use
Every event is different - which is why we recommend a quick call to define what you actually need.
We don’t just provide videography - we also cover photography. That means your entire event can be captured by one unified team, with a consistent visual style across both mediums. Photos are perfect for press, websites, and instant social posts, while video gives you dynamic content that keeps the event alive long after it’s finished. Booking both together means no gaps in coverage, smoother planning on the day, and better value overall.
Final thoughts: Do you really need an event videographer?
Only if you want your content to matter.
Event days are expensive - from venue hire to speaker fees to sponsor commitments - so why let the impact end when the doors close? A strong event video extends the life of that investment. It becomes proof for sponsors, marketing for next year, and content that works across social media, email, and internal channels.
Good video sells tickets. It builds trust. It makes your brand look like it belongs on the big stage. DIY can capture fragments, but professional videography captures the energy, the emotion, and the story - and turns it into content that keeps working long after the event is over.
Only if you want your content to matter.
Event days are expensive - from venue hire to speaker fees to sponsor commitments - so why let the impact end when the doors close? A strong event video extends the life of that investment. It becomes proof for sponsors, marketing for next year, and content that works across social media, email, and internal channels.
Good video sells tickets. It builds trust. It makes your brand look like it belongs on the big stage. DIY can capture fragments, but professional videography captures the energy, the emotion, and the story - and turns it into content that keeps working long after the event is over.
- That’s what we do at We Stream: translate atmosphere into impact, pressure into precision, and moments into assets that grow your brand.
FAQ
How much does an event videographer in London cost?
Prices start around £950 for basic coverage and can go up to £3,200+ for multi-camera, full-day productions.
What does an event highlight video include?
Highlights combine stage content, audience reactions, candid moments, and sponsor visibility - edited to tell a story, not just recap.
How fast can I get my event video delivered?
Standard turnaround is 2–3 weeks, but We Stream offers same-day or next-day delivery for clients who need fast results.
Is professional videography worth it compared to DIY?
Yes. DIY often misses audio, emotion, and structure. Professional teams capture and edit footage that works across multiple platforms for months.
Can you provide both photography and video at an event?
Yes. Booking both together keeps the look consistent and avoids gaps in coverage - and we offer a combined rate.
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team@westream.uk
team@westream.uk