By Violet Coretnic, producer - We Stream
Luxury venues in London do not behave like hired event spaces. That sounds obvious until a production company arrives with the wrong kit, the wrong approach, or the wrong read on how the room expects to be treated - and the footage from a £15,000-a-head dinner ends up looking like it was filmed at a conference centre.
We have filmed at Claridge's multiple times - Fast Growth Icons London across several editions, Kris Jenner's appearance at a private event, a speakers' dinner at the Bvlgari Hotel. Rothschild & Co at their London skyscraper. The Savoy, for the official Thames Freeport Launch organised by DP World, with Rishi Sunak as the main speaker. The Rebecca Vallance and Nicky Hilton collection launch at Gaia, attended by Princess Beatrice. Each venue has its own logic. None of them tolerates being treated like a generic backdrop.
The problem is not usually the camera. It is the twenty decisions that surround it: where the crew stands, what lighting they bring, how they move through a room with high-profile guests, what the venue will and will not permit, and whether any of that was established before the evening began.
Claridge's: what the room requires
The lighting problem in high-end spaces
Crew conduct: what it means in practice
What to tell your venue - and what to tell your production company
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